杨 静 怡
Nicole J. Yang
Chief Marketing Officer of Secoo Group
十几年间, 专注致力于品牌营销，历任兰蔻、羽西、SK-II、MaxFactor、Olay、汰渍、碧浪等品牌，并外派至宝洁全球总部, 担任全球趋势预测总监, 为宝洁集团预测全球未来7-10年的大趋势。过去在外企营销的经历，跨越不同档次和不同品类，并且渗透到同一品牌的不同环节，使她深谙品牌在不同情况下的各种目标、战略和方法的区别点和共通性。
Nicole Yang, graduated from Journalism School of Fudan University, has worked in Unilever, Ogilvy& Mather, L’oreal and P&G for over ten years. She was the Global Brand Marketing Director in P&G.
Through the past 10+ years, she focuses in the Brand Marketing serving for Lancôme, Yusai, SK-II, MaxFactor，Olay, Tide, Ariel and etc. She has also worked in the P&G Global headquarter, as Global Trends Forecast Director, predicting the coming 7-10 years trends for strategic portfolio allocation. With the experience throughout different tiers and categories, Nicole has her deep understanding in the brand objectives, strategies and approaches in different brand stages.
After her returning back to China, she joined Secoo, the biggest Luxury E-com Giant in China, being the digital era pioneer, taking the challenge of the rapid change of China market, competition and users’ preference.