is General manager, E-Commerce for Greater China at Saatchi & Saatchi.
She is based in the Shanghai office, has over 15 years of years of experience working, managing, and leading all over the world, across vastly different countries, continents, and consumer preferences.
Before joining Saatchi & Saatchi in her current role, Christine Wang held multiple leadership roles. She was COO and GM of a leading eCommerce & Digital agency at which she was also a partner. In those roles, she was in charge of operations and finance management for over 10 years while also acting as an Account Director and Head Strategist for the agency’s major multinational clients. Over her 15 years of experience, Christine has developed a core set of skills in Digital and eCommerce and relationships with major Chinese marketplaces & eTailers, she has used her expertise to launch and run eCommerce activities for 20 brands in the last five years alone. She has a deep understanding of the eMarketplace ecosystem, digital marketing and eCommerce operations from her extensive research and experience. She has used her knowledge to help clients achieve successes in the Chinese eCommerce landscape. She also maintains cordial relationships, not simple partnerships, with key industry leaders, like Alibaba, JD.com, and Yihaodian, to ensure that her insights are more than conjecture and that her skills stay sharp.
Christine earned an EMBA from China Europe International Business School (CEIBS) and a Bachelor of Engineering from East China University of Science and Technology”