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(DIGITAL) MARKETINGRead more

Mobile is the Single Largest and Personal Mass Media in China
rpk-tramplin       Adil Zaim, CEO of Carat China   Carat China, it’s 860 people, and according to RECMA, the #1 media agency in China for the 3rd consecutive year (2012-2014), and the only agency from China, in the Global Agency TOP10, ranked #6. Encounter in Shanghai with ...Read More
MAPIC Heads to Shanghai with the Retail Real Estate Market (RREM), June 11-12
Опоры ЛЭП Nathalie Depetro, Director of MAPIC at REED MIDEM China Connect : In a few words can you tell us what is MAPIC ? Nathalie Depetro : MAPIC is the leading international market for retail and retail real estate professionals with 8400 professionals from 74 countries attending the ...Read More
How to tap into globally proven great ideas and execute against unique Chinese market insight
February 2, 2015 Tian Zhang, Ph. D., Director of Interactive Marketing at Coca Cola Greater China China Connect : What is your favorite Chinese campaign of 2014, and why ? Which were Coca Cola key challenges and achievements this year ? Tian Zhang : My favorite would have to be the Coca Cola Lyrics...Read More

ECOMMERCERead more

5 Things You Should Know About the Chinese Shopper
October 30, 2015dekor-okno Chinese shoppers’ tastes, behaviours and usages are under scrutiny, and will be ever more on November 11, aka 11.11 or Single’s Day, their “D-Day”. China’s market growth is driven by young urban consumers without taboos, eager of discovery, demanding and hyper co...Read More
How to tap into globally proven great ideas and execute against unique Chinese market insight
February 2, 2015 Tian Zhang, Ph. D., Director of Interactive Marketing at Coca Cola Greater China China Connect : What is your favorite Chinese campaign of 2014, and why ? Which were Coca Cola key challenges and achievements this year ? Tian Zhang : My favorite would have to be the Coca Cola Lyrics...Read More

INNOVATION&TECHRead more

5 Hot Mobile Trends in China
The 2015 GMIC trends – leadership of the mobile internet, automotive as new high tech challenge, the O2O at the heart of China’s trade, the cult of innovation, the emergence of VR-  and augmented reality, artificial intelligence and robotics – have truly been at the heart of the...Read More
Chinese New Year Gala: the new window of a high-tech future
Как штукатурить по маякам Not surprisingly, mobile and social topped usages during Chinese New Year, with figures which again beat the records and illustrated the insatiable engagement of Chinese netizens. But what if the “real”, the other novelty, was elsewhe...Read More
Healthcare and Education Mobile Services Develop in Full Force
 Как повысить эффективность управления кадрами?       Bruno Bensaid, Co-Founder of Shanghaivest Ltd China Connect: The Global Mobile Internet Conference (GMIC) took place in Beijing April 28-30. As a VC, what are the key trends or shifts o...Read More

ONLINE VIDEOS / BRAND&ENTERTAINMENTRead more

5 Hot Mobile Trends in China
The 2015 GMIC trends – leadership of the mobile internet, automotive as new high tech challenge, the O2O at the heart of China’s trade, the cult of innovation, the emergence of VR-  and augmented reality, artificial intelligence and robotics – have truly been at the heart of the...Read More
How to tap into globally proven great ideas and execute against unique Chinese market insight
February 2, 2015 Tian Zhang, Ph. D., Director of Interactive Marketing at Coca Cola Greater China China Connect : What is your favorite Chinese campaign of 2014, and why ? Which were Coca Cola key challenges and achievements this year ? Tian Zhang : My favorite would have to be the Coca Cola Lyrics...Read More
Why Korean culture deeply influences China
February 2, 2015 Laurence Lim Dally, CEO of  CHERRY BLOSSOMS China Connect: The Korean wave in China is not recent: why is it that we feel there’s a lot more talk about it nowadays (if I’m not wrong ?) ? Laurence Lim Dally: It’s true, the Korean craze entered China in the mid 1990’s, mostly...Read More

CONSUMER TRENDS / RESEARCHRead more

5 Hot Mobile Trends in China
The 2015 GMIC trends – leadership of the mobile internet, automotive as new high tech challenge, the O2O at the heart of China’s trade, the cult of innovation, the emergence of VR-  and augmented reality, artificial intelligence and robotics – have truly been at the heart of the...Read More
The Future is Going to be Bright for the Super Sports Car Business in China
 Вебмастерам придется устанавливать HTTPS сертификаты       Francesco Scardaoni, Head of Lamborghini China   China Connect: Can you introduce some key figures about Lamborghini in China, and who are your clients across the country?...Read More
The Conquest of the West : Chinese brands inside the Las Vegas CES
February 2, 2015 China hasn’t waited for the 48th edition of the Las Vegas Consumer Electronics Show (CES) to be rewarded as a global best-in-class player  in terms of technological innovation in consumer electronics. But if “made in China” products and gadgets have long since inv...Read More

PRESS REVIEWRead more

Les dessous de la stratégie tous azimuts du chinois LeEco
15 Août 2016 – Peu connu en Europe, ce géant du Web fait mine de n’avoir peur ni de ses concurrents locaux comme Alibaba, Tencent ou Baidu, ni des acteurs américains comme Tesla ou Apple… Lire la suite...Read More
La Chine, l’autre terre d’internet
1er Juin 2016 – L’édification d’une grande muraille chinoise numérique avait comme objectif assumé de faire naître des géants, elle y est parvenue… Lire l’article  ...Read More
“Spécial Chine”
26 Mai 2016 – Pages 2-12-13 Lire la version pdf...Read More
Les dernières surprises du high-tech Chinois
La Chine, pays qui détient déjà le titre de champion du monde de dépôts de brevets, est aussi le pays qui réalise le plus d’acquisitions high-tech au monde. L’empire du Milieu a ainsi mis la main l’an dernier sur quelque 456 sociétés du numérique, chiffre l’institut...Read More
Les 4 secteurs dans lesquels la Chine veut devenir un moteur d’innovation
Automobile, Retail, Divertissement, santé : 4 sujets sur lesquels les entrepreneurs chinois entendent bien jouer un rôle moteur, à l’occasion de l’édition 2016 de la Global Mobile Internet Conference qui avait lieu à Beijing…. lire la suite...Read More

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2015 REPLAY

MOBILERead more

5 Hot Mobile Trends in China
The 2015 GMIC trends – leadership of the mobile internet, automotive...Read More
Chinese New Year Gala: the new window of a high-tech future
Как штукатурить по маякам Not surprisingly, mobile an...Read More
2016 : Year of the (smart) monkey, Year of the smartphone
 focuz 2015 is the year when the internet took over television with t...Read More

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