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THE EUROPEAN CONFERENCE ON MARKETING, DIGITAL & MOBILE IN CHINA

A must-have in any diary for top level strategic discussions in regards to e- and m-commerce success in China” – Gautam Rishi, Director EMEA, CDNetworks

“This wonderful event gathers top-level executives from all over the world to discuss and dissect emerging trends in digital and marketing in China” – Alexandre Crazover, Managing Director, Datawords

 

EARLY BIRD OVER IN

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WHAT IS CHINA CONNECT

China Connect is the largest European gathering of experts on Chinese consumer trends, marketing, digital and mobile. This unique event is reaching out to an audience of top level European marketing and digital decision makers from luxury, cosmetics, fashion, retail, FMCG, Food & Beverages, automotive, services, communication, media and the international press focusing on the Chinese market.

 WHY SHOULD YOU COME

Meet the most influential Chinese Internet players, China based marketers and innovative brands from China, and access the highest level insights to engage and sell to China’s increasingly savvy and discerning consumers:

  • Develop your expertise on China’s unique and ever-changing digital scene,
  • Connect with some of the most sought-after professionals in China,
  • Explore new business opportunities with leading Chinese tech / digital / mobile and marketing / communication / media players.

 

SPEAKERS

chris_guo 184x220

Chris GUO

Vice President

YIHAODIAN (China)

Pierre_abadie_lacourtoisie 184x220

Pierre ABADIE LACOURTOISIE

Regional Director, Digital Marketing & Ecommerce APAC

ESTEE LAUDER (HK)

Sans titre

Linda TAN

Strategic Insights Director

ZenithOptimedia (UK)

Andrea_Panconesi 184x220

Andrea PANCONESI

Founder & CEO

LUISAVIAROMA.COM (IT)

Michael_Chen 184x220

Michael CHEN

Vice President

IQIYI (China)

Bernard_Lukey 184x220

Bernard LUKEY

General Manager

YANDEX EUROPE AG (CH)

angela_huang 184x220 DEF

Angela HUANG

APAC Director

CIC KANTAR MEDIA (China)

Guillaume De Seynes 184x220

Guillaume DE SEYNES

Managing Director

HERMES INTERNATIONAL (FR)

Arnaud_Ribault 184x220

Arnaud RIBAULT

Vice President Global Sales & Marketing

DS (FR)

Erwan Rambourg

Erwan RAMBOURG

Author

"The Bling Dysnasty" (HK)

Tomas Meyer

Thomas MEYER

Co-Founder

MOBILE NOW GROUP (China)

Michael_C.Enoch 184x220

Michael C.ENOCH

General Manager

MERCEDES-BENZ ARENA (China)

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Kyu C. LEE

CEO & Producer

KINO33 Entertainment (Korea)

LaurenceLimDally_Web1

Laurence LIM-DALLY

CEO

CHERRY BLOSSOMS (HK)

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Josh GARDNER

Co-Founder & CEO

KUNG FU DATA (China)

lugang_184x220

Dr. Gang LU

Founder & Ceo

TECHNODE (China) Official partner of TechCrunch

SvenRossbach

Sven Rossbach

Director

TUBEMOGUL (China)

AntoinePeigner1

Antoine PEIGNER

Head of E-Commerce Hub APAC

AIR FRANCE-KLM (HK)

Juergen Boyny 184x220

Juergen BOYNY

Global Director Consumer Electronics

GFK (GERMANY)

roger_bikker

Rogier BIKKER

Co-Founder

BRANDNEWCHINA.NET (China)

AGENDA

“Beyond Top Tiers. Mobile Forward: Reaching the New Chinese Consumers”

In 20 years of internet in China, 2014 has been a key inflection point. The mobile business and information, content and services consumption are transforming the broad economy, and lower tiers are becoming the  battlefield to conquer new customers. We’ll decipher this fast evolving landscape and what at stakes for marketers, through the lenses of Social media, E & Mobile commerce and O2O, Online video, Gaming and Entertainment, Travels, and Luxury

 Slots and Timings are not final ones. Please, check regularly for the latest updates

 

07H
08H
08H30
08H45

Linda TAN, Strategic Insights Director ZENITHOPTIMEDIA (UK)

Q&A: Eric BRIONES, DARKPLANNEUR.COM, author “Generation Y and Luxury”

09H45

Kyu C.LEE, CEO KINO33ENTERTAINMENT (Korea),
Michael C.ENOCH, General Manager MERCEDES-BENZ ARENA (China)

10H50
04H30
11H30

Arnaud RIBAULT, VP Global Sales and Marketing DS (France)

12H
12H
02H
03H

A practical guide to SEO optimization and channel management

Josh GARDNER, CEO KUNG FU DATA (China)

03H30

Chris GUO, Vice President YIHAODIAN

04H

Tiziana TINI, Web Marketing Coordinator Greater China & ASEAN LUISAVIAROMA.COM (Italy)

Q&A: Bruno JOLY, Deputy Editor In-Chief FASHIONMAG.COM

10H30
05H

Pierre ABADIE LACOURTOISIE, Regional Director of Digital and Online, ESTEE LAUDER APAC

05H30

Dr Gang LU, Founder and CEO TECHNODE, and Official Partner of TechCrunch (China)

06H45

Sponsored by PERNOD RICARD

07H
08H
08H45
08H45

Guillaume de SEYNES, Managing Director HERMES INTERNATIONAL (FR)
Andrea PANCONESI, Founder & CEO LUISAVIAROMA.com (IT)
Erwan RAMBOURG, Author “The Bling Dynasty: : Why the Reign of Chinese Luxury Shoppers Has Only Just Begun” (HK)
Arnaud RIBAULT, VP Global Sales & Marketing DS (FR)

09H30

Topics To Be Announced

Eileen LE MUET, VP International Figaromedias – FIGAROCHIC.CN
Caroline PAUL, Business Director CURIOSITY CHINA (FR)

10H

Topic To Be Announced
Thomas MEYER, Co-Founder MOBILE NOW GROUP (China)

10H30
11H

Topic To Be Announced
Michael CHEN, Vice President iQiYi (China)

11H20

Sven ROSSBACH, Director TUBEMOGUL (China)

11H40
12H

Bernard LUKEY, General Manager YANDEX EUROPE AG (Switzerland)

12H30
02H15

Topics To Be Announced

03H

 

René AUBERTIN, CEO Europe and Vice President HAIER
Juergen BOYNY, Global Director Consumer Electronics GFK (Germany)
Rogier BIKKER, Co-Founder BRANDNEWCHINA.NET (China),
Rebecca FANNIN, Author and Founder of SILICON DRAGON (US)
Olivier EZRATTY, Digital Media Strategy Expert OEZRATTY.NET (France)
Dr Gang LU, CEO TECHNODE (China),

More speakers To Be Announced

Moderation: Marion MOREAU, Editor In Chief FRENCHWEB.FR

PARTICIPATE

Meet the most influential digital players and innovative brands from China, and access the highest-level insights to engage and sell to China’s increasingly savvy and discerning consumers.

  • Develop your expertise on China’s unique and ever-changing digital scene
  • Connect with the most sought-after marketers in China
  • Explore new business opportunities with leading Chinese digital/mobile and marketing/communication/media players
  • Get fresh focus, strategic insights and learnings, strong sharing and connections. Be inspired. Make your brand win in China’s “once in a lifetime growth decade”

The China Connect pass will give you access to all exhibition zones, conferences and matchmaking events to help carry out business.

Exhibit at China Connect

You can generate far more leads by working from your own stand, while dealing more effectively and comfortably with your existing clients and prospects

image booth 3

 

Become a partner of China Connect

to position your company as a digital marketing leader. China Connect  presents many opportunities for effective, customized corporate sponsorship.

  • Conference
  • Workshops
  • Exhibition Booth
  • Networking Events (Breakfasts, Coffee Breaks, Pre-opening cocktail with Speakers, China Connect  Opening Cocktail)
  • Ecommerce Training Sessions in Europe

CONFERENCE SPONSORS

DatawordsYandexCIC KANTAR MEDIACDNetworksContentSquare

MEDIA PARTNERS

The New York TimesBeijing ReviewFrenchweb.frFigaro MediasJingDaily

INSTITUTIONAL PARTNERS

D+D Asia Digital Marketing AssociationFrench Chamber of Commerce and Industry in ChinaIAB FranceFevadAdetem

LOCATION

From: 8.15 AM to 9.30PM (Thursday 5) – 8.15 AM to 4PM (Friday 6)
Where: Maison de la Chimie – 28, rue Saint Dominique, 75 007 Paris
Metro: Assemblée Nationale (line 8), Solférino (line 12), Invalides (line 13)
RER: Line C Invalides
Buses: Lines 63, 69, 83, 93, 94
Parking: Invalides, 23, rue de Constantine (Les Invalides)
From/To : Charles de Gaulle Airport/The venue (Maison de la Chimie)
Estimated time : 40 minutes
Estimated taxi’s cost: 70-85€

AS SEEN IN

The New York Times Frenchweb.fr JingDaily FashionMag.com Technode Petitweb L’ADN Club China Air France Les Echos Europe 1 Swissquote Le Point BFM L’Usine Digitale Canal + France Inter WGSN

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